You are likely to bump into at least a couple of ladies carrying the Furla bag if you yourself are indulging in a bit of retail therapy somewhere in a classy mall. It’s a bag that’s utterly feminine and colours that says ‘awwww sweet’. Yes, we are talking about the Italain brand’s iconic product- The Candy Project that has sold 470,000 of them since its launch of Spring 2011, the bag that unites the classic Boston shape with high-tech transparent PVC loved by the all ages of women!

Furla opened its new store this week with a launch party at the Select Citywalk Delhi, hosted by Sanjay Kapoor with the Furla Global CEO, Eraldo Poletto and attended by the Delhi’s fashionable people. Take a look below at the beautiful people who made it to the launch.

Ajay, Sanjay Kapoor, Sanjay Sharma & Sandeep Jajodia 

Atul Wasan & Sonu Wasan ; Deepika Gehani ; Rachna Sharma & Thenny

Nishat Fatima & Suneet Verma ; Sanjay Kapoor & Eraldo Poletto 

Created by the Furlanetto family 80 years ago Furla is one of the few Italian companies that holds family ownership with modern managerial structure. Today it’s afemale-oriented company that caters to women and speaks to women, and not just through its products: Furla provides employment to 925 people worldwide, 95% of which are women of 91 different nationalities. A female-oriented company that creates jobs for women, with a high gender quota. The brand is available in 100 countries.