SevenFriday launches M2/02 at Baselworld 2015
Swiss luxury watchmaking company SevenFriday, launched M2/02 in Rose Gold at Baselworld 2015, which is the third masterpiece in its M series collection. The design takes inspiration from industrial revolution machine parts made from copper and cast iron- it is rugged yet class. The bezel is made of dark grey mirror PVD with 5N rosegold line. The watch is 3 ATM water resistant with specially hardened and anti-reflective treated mineral glass and a brown calf suede leather strap and brown stitching.
Daniel Niderer, Founder, SevenFriday commented, "Baselworld is the Mecca for the world of watches and jewellery. This year one of the main subjects discussed at the bar was the launch of the M2/02, which is new interpretation of the M-Series; a series that has already created quite a buzz with its visual complications. The new M2/02 was a big hit on social media and broke all of SevenFriday’s records after its official leak."

Some of the notable features of the watch are:
- Animation ring: stainless steel sandblasted dark grey PVD
- Identification plate at 3H: polished 5N rosegold PVD
- Interface: 7 layers, 11 applied parts. Dark grey and 5N rosegold; finished alternatively cast iron grain stamped pattern, opalin, mat and satined. Hour plate hollowed out by CNC machine. Minute plate with deep stamped pattern surrounded by 5N rose gold décor plate
- Open balance wheel automatic movement: Miyota 8215, running time 40H
- 3 customized discs: hour, minute and second.
- Size: 47 X 47,6 mm
Price: On Request
Available at: It's About Time, Palladium, High Street Phoenix, Mumbai
Swiss Watch Chalet, Infiniti Mall, Andheri West, Mumbai
Watches of Switzerland, Linking Road, Bandra West, Mumbai
Rose, The Watch Bar, Breach Candy, Cumballa Hill, Mumbai
Helvitica Horology, G7, Citi Centre, Dr Radha Krishnan Salai, Mylapore, Chennai
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