Gucci has finally forayed into cosmetics with its much awaited make-up line. The launch was celebrated at a private cocktail party in honour of Charlotte Casiraghi, the face of Gucci Cosmetics campaign. The event, hosted by Gucci Creative Director Frida Giannini, took place at The Carlyle hotel, New York.

As the evening unfolded, different products in the extensive cosmetics collection were revealed. The make-up range comprises of Gucci Eye, Gucci Face, Gucci Lip, Gucci Nail along with preparation products for the skin

“For me, beauty and fashion are always connected. One doesn’t exist without the other. Make up is a key element of the Gucci runway show – it helps communicate the essence of the Gucci woman. Eyes, skin, lips – they’re like accessories, all working together to create an unmistakable look,” said Frida Giannini.

Charlotte Casiraghi & Frida Giannini, Anja Rubik, Jessica Springsteen

Poppy Delevingne, Princess Alexandra of Greece, Rachel Zoe & Solange Knowles

The glittering guest list included Jennifer Fisher, Carine Roitfeld, Stefano Tonchi, Ludivine Poiblanc, Andrew Saffir and Daniel Benedict, Kate Shelter, Desiree Gruber, Kyle Machlalan and Princess Alexandra of Greece.

Spotted wearing Gucci were notable names like Frida Giannini, Kate Mara, Max Minghella,  Solange Knowles, Atlanta de Cadenet, Poppy Delevingne, Miroslava Duma, Rachel Zoe, Giovanna Battaglia, Lily Donaldson, and many more.

The event culminated with the showing of the advertising campaign featuring Charlotte Casiraghi and with a special performance by Say Lou Lou.